Tuesday, November 20, 2012

Managing the Digital Firm

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Why Information Systems?

Information systems have taken on a vital role in the competitive global marketplace because of powerful worldwide changes in the business environment. Leading industrial countries are transforming from industrial-based to knowledge-and information-based economies. Knowledge and information work now account for 60 percent of the American gross national product, and nearly 55 percent of the U.S. labor force. 
These post-industrial, knowledge-and information-based service economies require powerful information and communications systems to compete in the post-industrial era. The emergence of global economy requires far-reaching information systems to manage business on an international scale. Business enterprises are undergoing transformations in organization and management favoring smaller more flexible organizations where employees are empowered by information and knowledge.

Management Information System
Managing the Digital Firm
Seventth Edition

Kenneth C. Laudon
Jane P. Laudon

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